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• An unnamed woman in Chongqing, China, landed the grand prize of $1,380 after she managed to avoid using her mobile phone for ... one hour, MSN reports.
A local business organized the "public welfare challenge" aimed to spotlight the issue of smartphone addiction.
The winning participant showed up in her jammies and had to lie perfectly still, without benefit of distractions like books or movies.
Out of 10 contestants, she was the only one who prevailed.