• (1) Burger King Japan commenced an April rollout -- limited in duration and only in Japan -- of Burger King-branded cologne (mimicking the Whopper's savory "flame-grilled scent"). Early reviews were favorable, even though the launch date, suspiciously, was April 1.
• (2) A small Virginia defense contractor won a $7 million job recently to help Pentagon analysts sift through supercomputer research, and according to the industry watchdog Defense One, the firm has decided to stick with its long-ago- selected original name. Even though events have overtaken that name, the company will still be known as Isis Defense. [The Verge, 4-1-2015] [DefenseOne.com, 3-9-2015]
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