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Jewish World Review
May 1, 2012/ 9 Iyar, 5772
President Cool Meets Reality
By
Bernard Goldberg
http://www.JewishWorldReview.com |
I put the words Obama is cool in Google and got 301,000,000 hits. I also Googled Jesus son of G0d and got a measly 33,000,000. This doesn't surprise me since my liberal friends have told me countless times that Mr. Obama is the real messiah.
Speaking of cool, the other night - trying to shore up the youth vote — President Obama was slow-jamming the news on Jimmy Fallon's late night TV show. Cool people know what slow-jamming means, squares don't. Anyway, Fallon, who is pretty cool himself, called Mr. Obama … ready for this? … "The ‘Preezy of the United Steezy." How cool is that? He also said Mr. Obama was the "Barack Ness monster." Get it? Not the Loch Ness Monster. The Barack … Ness … Monster. This guy is so cool I'm freezing.
The late night show was only the most recent indication of how cool our president is. Remember when he danced with Ellen? That was pretty cool. How about when he sang an Al Green love song at the Apollo in New York with Al Green in the audience? Jimmy Carter never did that, right? I mean, Jimmy Carter doesn't even know who Al Green is, right?
Which brings us to Mitt Romney, who may be a lot of things but cool is not one of them. We all know that, but what we're not so sure about, at least at this juncture, is whether Romney's lack of cool will hurt him or actually help him.
If these were good times — if unemployment was 4 or 5 percent not over 8, if 63 percent of Americans thought we were on the right track which is the percentage who think we're on the wrong track — cool would probably clinch the deal for the president. Hey, we have to live with this guy on TV for four years - and a lot of Americans would rather spend it with a cool guy instead of someone who reminds us of Richard Nixon. More about President Not Cool in a moment.
But these aren't good times. Which is why American Crossroads, Karl Rove's Super PAC, is running a Web ad using the president’s coolness against him. The ad shows President Obama wearing cool sunglasses, singing Al Green, dancing with Ellen, calling Kanye West a "jackass" and slow jamming the news with Jimmy. Then, when the music dies down and the glitter goes away, the ad takes a hard turn from the cool president to the cold facts.
"Four years ago America elected the biggest celebrity in the world," the copy on the screen says. "And America got one cool president." The ad goes on to tell Obama's young fans that three years after the president took office, more than half of recent college graduates don't have jobs or are unemployed and that many of them are moving back in with their parents. "After 4 years of a celebrity president is your life any better?" is the question at the end of the ad.
And that's just aimed at kids. You think some grownup guy who can't find a job and has a family to feed is going to care a lot about cool? You think his wife, who's worried about the bills that have been piling up and how they're going to pay for their kids’ college is going to be seduced this time around by cool?
It's true that Mitt Romney just might be "the least hip presidential candidate since Nixon set foot on a beach," as Aaron Goldstein wrote in The American Spectator. But "We're voting for the next American president," he says, "not the next American idol." So he can't carry a tune in a dump truck. "Four years of boredom is exactly what this country needs."
Here's something else to think about: What if the voters this time around think that what's really cool is … competence. That could spell trouble for our cool president. Because you know what's really not cool? Incompetence.
Every weekday JewishWorldReview.com publishes what many in the media and Washington consider "must-reading". Sign up for the daily JWR update. It's free. Just click here.
Comment by clicking here.
JWR contributor Bernard Goldberg, the television news reporter and author of several bestselling books, among them, Bias, a New York Times number one bestseller about how the media distort the news. He is widely seen as one of the most original writers and thinkers in broadcast journalism. Mr. Goldberg covered stories all over the world for CBS News and has won 10 Emmy awards for excellence in journalism. He now reports for the widely acclaimed HBO broadcast Real Sports.
He is a graduate of Rutgers University, New Brunswick, New Jersey and a member of the school's Hall of Distinguished Alumni and proprietor of BernardGoldberg.com.
Previously:
• 04/25/12: Why Media Bias Matters
• 04/17/12: NYT: At It Again
• 04/13/12: Kissing up to the Rev. Al
• 04/10/12: This Just In: War Breaks Out --- Thank You, Lord
• 04/03/12: In Cold Blood?
• 03/27/12: Trayvon Martin and Media Hypocrisy
• 03/26/12: Time to Go, Rick
• 03/22/12: Obama's Mantra: Don't Blame Me
• 03/19/12: The U.N. Human Rights Council --- and other Jokes
• 03/13/12: Bias in the News: Blame it on Their Zip Code
• 03/06/12: Thank Heaven for Rich People --- a Second Look
• 02/29/12: Some Free Advice for the Republican Field
• 02/28/12: Do We Have a Right to Lie?
• 02/16/12: Can Obama Win Re-Election by Promising Free Stuff?
• 02/06/12: The 5 Stages of Mitt
• 02/02/12: Florida Has Spoken; Cue the Fat Lady
• 01/30/12: The Other Global Warming Story
• 01/26/12: They See Racists Everywhere . . .
• 01/24/12: The Arrogant and Clueless Mainstream Media
• 01/23/12: Gingrich Wins SC --- Media Help Big Time
• 01/18/12: A New Entry for 100 People Who Are Screwing Up America
• 01/12/12: The Dream Ticket Could Be a Conservative Nightmare
• 01/11/12: Now 'Anybody But Romney' Has a Name
• 12/30/11: I Have a Confession to Make . . .
• 12/27/11: Know When to Hold 'em and Know When to Fold 'em
• 12/20/11: NBC News, the KKK and the State of Journalism
• 12/19/11: Mitt and Newt: Two Rich Guys Arguing Over Money
• 12/13/11: Donald Trump Is the Greatest; Just Ask Him
• 12/12/11: Rob Peter to Pay Paul: Bad Economics! Good Politics?
• 12/07/11: Yeah . . . and Fish Don't Know They're Wet, Either
• 12/06/11: Did the Media Play Fair with Herman Cain?
• 12/05/11: Obama to Blue-Collar America: Adios!
• 11/29/11: We Can Stop the Crazy Train Before It Gets to Greece
• 11/22/11: Who Can Beat Obama?
• 11/15/11: The Dumbest Media Question I've Ever Heard
• 11/09/11: What If Herman Cain Did It?
• 11/08/11: What If Herman Cain Were a Lib?
• 11/02/11: Who Can Beat Obama?
• 11/01/11: We're Approaching the Tipping Point
• 10/25/11: A Response to the Angry Purists
• 10/18/11: They're Waiting for Reagan to Hit the Campaign Trail
• 10/12/11: Read This!!! --- But Only If You Have Nothing Better To Do
• 10/04/11: Can Obama Win Re-Election?
• 09/27/11: It's NOT the Economy Stupid, It's Theology
• 09/20/11: Bad News on the Doorstep
• 09/09/11: Hypocrisy!
• 09/06/11: Back to the Future
• 08/24/11: Hillary vs. Obama in 2012? It'll Never Happen --- I Don't Think
• 08/22/11: Warning: Conservatives May Be Harmful to Your Mental Health
• 08/17/11: Warren Buffett, Coddled Billionaire
• 08/11/11: Too Much Balance in the Media?
• 08/04/11: All Aboard the Crazy Train
• 08/01/11: Liberal Hate Speech
• 07/25/11: With All Due Respect, Go Fly a Kite
• 07/20/11: Who Is A ‘Natural Born Citizen’?
• 07/18/11: Guess Who's Not Paying Their Fair Share
• 07/12/11: Against More Taxes? You May Be a Terrorist!
• 07/11/11: Casey Anthony: The TV Show
• 07/06/11: Standards and Double Standards at MSNBC
• 06/29/11: Is Jon Stewart A Racist?
• 06/21/11: Let's Play the Race Card --- Just for Fun Of Course
• 06/20/11: Sarah Palin and Weiner's Weiner
• 06/03/11: Memo to GOP: Turn Mr. Obama into Mr. Yesterday
• 05/20/11: I Get Letters From People Who Should Be Locked Up
• 05/09/11: Is ‘Torture’ Ever Justified?
• 05/02/11: The Promiscuous Use of the R Word
• 04/19/11: The Man Behind the Million Dollar Smile
• 04/12/11: What's the Difference Between Libs in Politics and Libs in the Media?
• 04/08/11: An Idea Whose Time Has Come — and Gone
• 03/28/11: The Pundits Are Driving Me Crazy --- And You Thought Qadaffi Is Nuts
• 03/14/11: No Liberal Bias at NPR — Just Ask NPR
• 03/10/11: The media's frustration
• 03/01/11: Progressives Lost in Time . . .
• 02/23/11: The Lamestreams Strike Again --- This Time in Madison
• 02/03/11: You MUST Own a Gun --- Or Else!
• 01/20/11: It Was Horrible, I tell you … HORRIBLE!
• 01/11/11: Here We Go Again . . .
• 01/06/11: You Go, Oprah
• 12/28/10: A Year-Ender --- The MSM and Obama's Fall from Grace
• 12/14/10: Thank Heaven for Rich People
• 12/02/10: The Phony Nobility of Wikileaks
© 2011, Bernard Goldberg
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