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December 2, 2014

Jonathan Tobin: Defending the Right to a Jewish State

Heather Hale: Compliment your kids without giving them big heads

Megan Shauri: 10 ways you are ruining your own happiness

Carolyn Bigda: 8 Best Dividend Stocks for 2015

Kiplinger's Personal Finance editors: 7 Things You Didn't Know About Paying Off Student Loans

Samantha Olson: The Crucial Mistake 55% Of Parents Are Making At Their Baby's Bedtime

Densie Well, Ph.D., R.D. Open your eyes to yellow vegetables

The Kosher Gourmet by Megan Gordon With its colorful cache of purples and oranges and reds, COLLARD GREEN SLAW is a marvelous mood booster --- not to mention just downright delish
April 18, 2014

Rabbi Yonason Goldson: Clarifying one of the greatest philosophical conundrums in theology

Caroline B. Glick: The disappearance of US will

Megan Wallgren: 10 things I've learned from my teenagers

Lizette Borreli: Green Tea Boosts Brain Power, May Help Treat Dementia

John Ericson: Trying hard to be 'positive' but never succeeding? Blame Your Brain

The Kosher Gourmet by Julie Rothman Almondy, flourless torta del re (Italian king's cake), has royal roots, is simple to make, . . . but devour it because it's simply delicious

April 14, 2014

Rabbi Dr Naftali Brawer: Passover frees us from the tyranny of time

Greg Crosby: Passing Over Religion

Eric Schulzke: First degree: How America really recovered from a murder epidemic

Georgia Lee: When love is not enough: Teaching your kids about the realities of adult relationships

Cameron Huddleston: Freebies for Your Lawn and Garden

Gordon Pape: How you can tell if your financial adviser is setting you up for potential ruin

Dana Dovey: Up to 500,000 people die each year from hepatitis C-related liver disease. New Treatment Has Over 90% Success Rate

Justin Caba: Eating Watermelon Can Help Control High Blood Pressure

The Kosher Gourmet by Joshua E. London and Lou Marmon Don't dare pass over these Pesach picks for Manischewitz!

April 11, 2014

Rabbi Hillel Goldberg: Silence is much more than golden

Caroline B. Glick: Forgetting freedom at Passover

Susan Swann: How to value a child for who he is, not just what he does

Cameron Huddleston: 7 Financial Tasks You Should Tackle Right Now

Sandra Block and Lisa Gerstner: How to Profit From Your Passion

Susan Scutti: A Simple Blood Test Might Soon Diagnose Cancer

Chris Weller: Have A Slow Metabolism? Let Science Speed It Up For You

The Kosher Gourmet by Diane Rossen Worthington Whitefish Terrine: A French take on gefilte fish

April 9, 2014

Jonathan Tobin: Why Did Kerry Lie About Israeli Blame?

Samuel G. Freedman: A resolution 70 years later for a father's unsettling legacy of ashes from Dachau

Jessica Ivins: A resolution 70 years later for a father's unsettling legacy of ashes from Dachau

Kim Giles: Asking for help is not weakness

Kathy Kristof and Barbara Hoch Marcus: 7 Great Growth Israeli Stocks

Matthew Mientka: How Beans, Peas, And Chickpeas Cleanse Bad Cholesterol and Lowers Risk of Heart Disease

Sabrina Bachai: 5 At-Home Treatments For Headaches

The Kosher Gourmet by Daniel Neman Have yourself a matzo ball: The secrets bubby never told you and recipes she could have never imagined

April 8, 2014

Lori Nawyn: At Your Wit's End and Back: Finding Peace

Susan B. Garland and Rachel L. Sheedy: Strategies Married Couples Can Use to Boost Benefits

David Muhlbaum: Smart Tax Deductions Non-Itemizers Can Claim

Jill Weisenberger, M.S., R.D.N., C.D.E : Before You Lose Your Mental Edge

Dana Dovey: Coffee Drinkers Rejoice! Your Cup Of Joe Can Prevent Death From Liver Disease

Chris Weller: Electric 'Thinking Cap' Puts Your Brain Power Into High Gear

The Kosher Gourmet by Marlene Parrish A gift of hazelnuts keeps giving --- for a variety of nutty recipes: Entree, side, soup, dessert

April 4, 2014

Rabbi David Gutterman: The Word for Nothing Means Everything

Charles Krauthammer: Kerry's folly, Chapter 3

Amy Peterson: A life of love: How to build lasting relationships with your children

John Ericson: Older Women: Save Your Heart, Prevent Stroke Don't Drink Diet

John Ericson: Why 50 million Americans will still have spring allergies after taking meds

Cameron Huddleston: Best and Worst Buys of April 2014

Stacy Rapacon: Great Mutual Funds for Young Investors

Sarah Boesveld: Teacher keeps promise to mail thousands of former students letters written by their past selves

The Kosher Gourmet by Sharon Thompson Anyone can make a salad, you say. But can they make a great salad? (SECRETS, TESTED TECHNIQUES + 4 RECIPES, INCLUDING DRESSINGS)

April 2, 2014

Paul Greenberg: Death and joy in the spring

Dan Barry: Should South Carolina Jews be forced to maintain this chimney built by Germans serving the Nazis?

Mayra Bitsko: Save me! An alien took over my child's personality

Frank Clayton: Get happy: 20 scientifically proven happiness activities

Susan Scutti: It's Genetic! Obesity and the 'Carb Breakdown' Gene

Lecia Bushak: Why Hand Sanitizer May Actually Harm Your Health

Stacy Rapacon: Great Funds You Can Own for $500 or Less

Cameron Huddleston: 7 Ways to Save on Home Decor

The Kosher Gourmet by Steve Petusevsky Exploring ingredients as edible-stuffed containers (TWO RECIPES + TIPS & TECHINQUES)

Jewish World Review

Hellooooooo, Jerry: Let's replace Foxman with Seinfeld

By David Suissa




No, seriously


JewishWorldReview.com | How about we replace outgoing ADL head macher (big shot) Abe Foxman, who just announced his retirement, with comedian Jerry Seinfeld?

No, seriously.

It's not just because I have a personal weakness for comedians, or that I consider them as indispensable to a healthy society as heart surgeons.

It's also that I believe that comedians, and especially Jewish comedians, have been the most effective warriors against anti-Semitism and bigotry of any kind.

Just on a basic human level, humor is the gift that keeps on giving.

First, few pleasures are greater than a good laugh. After you work your butt off and feed your family and pay your taxes and help the homeless and answer your e-mails, it's not a good pillow you want. It's a good laugh.

Second, humor creates a human connection. This is a very simple idea --- funny people are usually more likeable. Every time I see Mark Schiff or Elon Gold, I want to hug them. There's nothing like a funny friend.

Third, humor disarms people. I might disagree with some of Jon Stewart's political views, but I love the guy. He's smart, and he's hysterical. He's so funny, in fact, that after watching his biting commentary on the news, I often find myself challenging my own views.

That's the thing -- humor makes serious stuff go down better. Why is that important? Because so many of us today are sick and tired of serious stuff. When we think of serious, we don't think of Abe Lincoln, we think of those cardboard characters in Congress who are deadly serious but never get anything done.


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Few things, of course, are more serious than anti-Semitism, which may be precisely why it might be good to lighten things up a little.

An organization that ferrets out stuff such as anti-Semitism, racism and hatred and delivers this glum news with a kvetching, scolding finger, well, you get the picture -- it's serious on top of serious.

Yet another press release from the ADL announcing that incidents of anti-Semitism and bigotry are up this year might be good for fundraising, but it feels like "been there, done that." It's more likely to get a roll of the eyes.

In a society obsessed with entertainment, you never want people to roll their eyes. In other words, it's no longer enough to expose diseases such as anti-Semitism and fight them with predictable means. To make a real impact today, you have to do it the Jon Stewart way --- expose it and ridicule it. You have to make fun of the bigots. You have to make anti-Semitism and bigotry the very opposite of cool.

And who better to do that than the coolest humans on the planet -- the comedians?

For the better part of a century, Jewish comedians haven't just fought anti-Semitism, they've created pro-Semitism. By making America laugh so hard for so long, they've shown that it's not just wrong to hate Jews, it's actually cool to love Jews.



I'm not sure Seinfeld would take the ADL gig, but here's how I'd pitch it: Be the new face of our cause. Make some funny films against bigotry. Represent us at the White House, at official functions and at the occasional dinner with donors. And remember: It's not a job, it's a mitzvah.

If Seinfeld or other comedians are not available, at the very least, the search committee should put "sense of humor" on the job description. While continuing the amazing work it's doing, the ADL ought to add some cutting humor to its body language.

In fact, in searching for future Jewish leaders, maybe every Jewish organization that "sells" Judaism ought to add "sense of humor" to their requirements.

That's assuming they're serious about reaching the next generation, for whom entertainment is not just dessert --- it's the main course.

The legendary Foxman was right for his time, but the Jewish leaders of tomorrow will need to appreciate that they won't win over too many hearts and minds by being overly solemn and serious.

The ADL's slogan, "Imagine a world without hate," will go further in a world with more biting humor.

Interested in a private Judaic studies instructor — for free? Let us know by clicking here.

David Suissa is the founder and CEO of Suissa Miller Advertising, a $300 million marketing firm named "Agency of the Year" by USA Today that attracts clients like Heinz, Dole, McDonalds, Princess Cruises, Charles Schwab and Acura. Suissa's writings on advertising have been published in several publications including the Los Angeles Times and Advertising Age. He is also a columnist for the Jewish Journal in Los Angeles.



© 2014, David Suissa

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