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April 21, 2014

Andrew Silow-Carroll: Passoverkill? Suggestions to make next year's seders even more culturally sensitive

Sara Israelsen Hartley: Seeking the Divine: An ancient connection in a new context

Christine M. Flowers: Priest's execution in Syria should be call to action

Courtnie Erickson: How to help kids accept the poor decisions of others

Lizette Borreli: A Glass Of Milk A Day Keeps Knee Arthritis At Bay

Lizette Borreli: 5 Health Conditions Your Breath Knows Before You Do

The Kosher Gourmet by Betty Rosbottom Coconut Walnut Bars' golden brown morsels are a beautifully balanced delectable delight

April 18, 2014

Rabbi Yonason Goldson: Clarifying one of the greatest philosophical conundrums in theology

Caroline B. Glick: The disappearance of US will

Megan Wallgren: 10 things I've learned from my teenagers

Lizette Borreli: Green Tea Boosts Brain Power, May Help Treat Dementia

John Ericson: Trying hard to be 'positive' but never succeeding? Blame Your Brain

The Kosher Gourmet by Julie Rothman Almondy, flourless torta del re (Italian king's cake), has royal roots, is simple to make, . . . but devour it because it's simply delicious

April 14, 2014

Rabbi Dr Naftali Brawer: Passover frees us from the tyranny of time

Greg Crosby: Passing Over Religion

Eric Schulzke: First degree: How America really recovered from a murder epidemic

Georgia Lee: When love is not enough: Teaching your kids about the realities of adult relationships

Cameron Huddleston: Freebies for Your Lawn and Garden

Gordon Pape: How you can tell if your financial adviser is setting you up for potential ruin

Dana Dovey: Up to 500,000 people die each year from hepatitis C-related liver disease. New Treatment Has Over 90% Success Rate

Justin Caba: Eating Watermelon Can Help Control High Blood Pressure

The Kosher Gourmet by Joshua E. London and Lou Marmon Don't dare pass over these Pesach picks for Manischewitz!

April 11, 2014

Rabbi Hillel Goldberg: Silence is much more than golden

Caroline B. Glick: Forgetting freedom at Passover

Susan Swann: How to value a child for who he is, not just what he does

Cameron Huddleston: 7 Financial Tasks You Should Tackle Right Now

Sandra Block and Lisa Gerstner: How to Profit From Your Passion

Susan Scutti: A Simple Blood Test Might Soon Diagnose Cancer

Chris Weller: Have A Slow Metabolism? Let Science Speed It Up For You

The Kosher Gourmet by Diane Rossen Worthington Whitefish Terrine: A French take on gefilte fish

April 9, 2014

Jonathan Tobin: Why Did Kerry Lie About Israeli Blame?

Samuel G. Freedman: A resolution 70 years later for a father's unsettling legacy of ashes from Dachau

Jessica Ivins: A resolution 70 years later for a father's unsettling legacy of ashes from Dachau

Kim Giles: Asking for help is not weakness

Kathy Kristof and Barbara Hoch Marcus: 7 Great Growth Israeli Stocks

Matthew Mientka: How Beans, Peas, And Chickpeas Cleanse Bad Cholesterol and Lowers Risk of Heart Disease

Sabrina Bachai: 5 At-Home Treatments For Headaches

The Kosher Gourmet by Daniel Neman Have yourself a matzo ball: The secrets bubby never told you and recipes she could have never imagined

April 8, 2014

Lori Nawyn: At Your Wit's End and Back: Finding Peace

Susan B. Garland and Rachel L. Sheedy: Strategies Married Couples Can Use to Boost Benefits

David Muhlbaum: Smart Tax Deductions Non-Itemizers Can Claim

Jill Weisenberger, M.S., R.D.N., C.D.E : Before You Lose Your Mental Edge

Dana Dovey: Coffee Drinkers Rejoice! Your Cup Of Joe Can Prevent Death From Liver Disease

Chris Weller: Electric 'Thinking Cap' Puts Your Brain Power Into High Gear

The Kosher Gourmet by Marlene Parrish A gift of hazelnuts keeps giving --- for a variety of nutty recipes: Entree, side, soup, dessert

April 4, 2014

Rabbi David Gutterman: The Word for Nothing Means Everything

Charles Krauthammer: Kerry's folly, Chapter 3

Amy Peterson: A life of love: How to build lasting relationships with your children

John Ericson: Older Women: Save Your Heart, Prevent Stroke Don't Drink Diet

John Ericson: Why 50 million Americans will still have spring allergies after taking meds

Cameron Huddleston: Best and Worst Buys of April 2014

Stacy Rapacon: Great Mutual Funds for Young Investors

Sarah Boesveld: Teacher keeps promise to mail thousands of former students letters written by their past selves

The Kosher Gourmet by Sharon Thompson Anyone can make a salad, you say. But can they make a great salad? (SECRETS, TESTED TECHNIQUES + 4 RECIPES, INCLUDING DRESSINGS)

April 2, 2014

Paul Greenberg: Death and joy in the spring

Dan Barry: Should South Carolina Jews be forced to maintain this chimney built by Germans serving the Nazis?

Mayra Bitsko: Save me! An alien took over my child's personality

Frank Clayton: Get happy: 20 scientifically proven happiness activities

Susan Scutti: It's Genetic! Obesity and the 'Carb Breakdown' Gene

Lecia Bushak: Why Hand Sanitizer May Actually Harm Your Health

Stacy Rapacon: Great Funds You Can Own for $500 or Less

Cameron Huddleston: 7 Ways to Save on Home Decor

The Kosher Gourmet by Steve Petusevsky Exploring ingredients as edible-stuffed containers (TWO RECIPES + TIPS & TECHINQUES)

Jewish World Review January 8, 2009 / 12 Teves 5769

You know the type

By Malcolm Fleschner


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http://www.JewishWorldReview.com | As those of you with a literary bent have probably noticed, in recent years book publishers have begun including on the back page of many hard cover books a short description of the font used in the book you've just finished. These paragraph-long explanations usually sound something like the following:


"This book was set in Spumoni, a typeface designed by Florentine typesetter and amateur shadow puppeteer Giacomo Pugliesi in 1827 (or possibly 1829 — for a typesetter, Pugliesi had notoriously sloppy handwriting). Pugliesi's design is based on the original letter forms of the legendary 15th century monk Luigi Bolognese and is, in fact, an exact copy of Bolognese's work, except for the addition of happy faces to dot the 'i's.' It remains unclear whether Pugliesi named the font for his favorite Italian frozen dessert or for Gina Spumoni, a popular burlesque dancer of the day to whom Pugliesi sent hundreds of hopelessly romantic and meticulously typeset love letters."


I have no idea why publishers started doing this, except perhaps in an effort to confuse mystery readers who might be tempted to skip to the last page to find out how the story ends.


Reader: "Oh, the suspense is killing me, I just have to find out who murdered the Viscount. It was… (flipping to the back page of the book) Lucida Grande! That scheming tart - I knew it all along! Wait, which one is she?"


This curious addition to books is yet another of the many inexplicable and sometimes downright objectionable developments of modern life that we've simply stopped questioning, and just go along with like a bunch of lemmings. Other examples include:


  • The "shoes off, shoes on" routine that turns anyone going through airport security into an amateur Mr. Rogers impersonator

  • Retail stores that "check" our receipts as we exit to reassure us that we're not stealing anything

  • Application of the term "artist" to refer to people like Britney Spears

  • Increasingly widespread use of the phrase, "The thing is, is that…"


Recently, after finishing a book and coming across yet another of these font descriptions I couldn't help but express my befuddlement. "Who cares what font the book is printed in?" I said to my wife. "What's next when you finish a book, lengthy descriptions of the paper stock used, page-long explanations about the binding process and some concluding remarks on the history of the ISBN number?" I quipped.


My wife was similarly incredulous. "Since when did you ever finish a book?" she asked, then noted that she, in fact, appreciates that books often include this extra information. "I think it's interesting," she added.


Of course, it's just like her to take the publishers' side. Although she has a point that they're probably just responding to an increased interest in fonts that's occurred since the advent of word processing. Why, thanks to the ability to highlight a section of text in a document and experiment with the look and feel of dozens of different fonts, writers have discovered an invaluable new tool in their ongoing efforts to keep from doing actual work.


Lord knows there was a time when I took a great interest in fonts myself. Specifically, in high school when I discovered that with a little judicious monkeying around with the font type and size, as well as the margins, of the paper I was working on, I could often generate a five-page research paper out of little more than a title sentence. I just wish I had thought to include a paragraph about the font I was using as well — that would have given me enough material for a 50-page thesis.


So now I've come around and, in the interests of self-preservation, have decided to support these end-of-book font descriptions. After all, as my editors never fail to point out to me, as soon as people start losing interest in reading random, pointless information, I'll be out of a job!

JWR contributor Malcolm Fleschner is a humor columnist for The DC Examiner. Let him know what you think by clicking here.


Previously:

01/15/09: Just in time, here comes 2009
11/20/08: Hotels go for the green
11/06/08: Something does not compute
10/30/08: Early adopters tech their chances
10/21/08: Cyberspace invaders
10/21/08: Keeping up disappearances
09/17/08: Victims of math hysteria
08/07/08: My newfound sense of self (promotion)
06/24/08: Getting the brand back together
05/29/08: Phrased and confused
05/13/08: Take this job and love it
04/17/08: News you can (re)use
04/02/08: Commercial (over)load
02/20/08: An overdose of reality
02/14/08: A developing situation
01/30/08: I can tech it or leave it
01/02/08: Confessions of a coke addict
01/02/08: Our bills are due
12/13/07: Going (to lunch) once, going twice…
11/28/07: Out with the old
11/06/07: My latest pet project
11/06/07: Can't tune it out
10/23/07: Something special in the hair
09/12/07: Can I have your attention, please?
09/12/07: Houston, we have an image problem
08/21/07: In the heat of fashion
08/09/07: Let's get in the game
06/13/07: You gonna eat that?
05/08/07: That's disinter-tainment
05/02/07:You Are (not) Getting Sleepy...
04/18/07: No time like Father Time
03/15/07: Deface the Nation
03/08/07: More gifts? You shouldn't have
02/22/07: Relationships can be such a chore
12/05/06: Who's calling the shots?
11/09/06: I'm taking selling to a whole new level
10/27/06: Some skills are beyond repair
10/18/06: You can't tech it with you
10/04/06: Award to the wise
08/24/06: Phrased and Confused
08/09/06: We're Gonna Party Like it's $19.99
07/19/06: Just Singing in the Brain
05/24/06: Who says you can't go home again?
05/11/06: When nightly news stories go off script
04/26/06: Cents and sensibility: A thought for your pennies
03/16/06: The day the Muzak died
02/23/06: Checkbook diplomacy begins at home
02/15/06: Today's toys: Where learning means earning



© 2006, Malcolm Fleschner

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